​Intellectual Property (IP) refers to creations of the mind that are considered valuable enough to receive legal protection. IP rights cover amongst others, the following: –
 
                                    
                                        A trade mark is a sign or a mark that you can use to differentiate the goods or services
                                        that you deal with in your business from those of other business traders. A trade mark
                                        identifies the brand of the product or service that you are selling or offering for sale
                                        and can be in the form of a word or a slogan, a logo or symbol associated with the
                                        product or service, or even a specific colour tone or musical ringtone.
                                        
                                        You can register your trade mark in order to protect your brand and prevent other people
                                        from using your trade mark. You can practically own a trade mark forever, as long as you
                                        or your successors renew it every 10 years. As a registered trade mark is a form of IP,
                                        you may also license or assign it to others.
                                    
 
                                    
                                        A design refers to the physical features such as the appearance, physical shape,
                                        configuration [how different parts of a design are arranged together] and the
                                        decoration of the ornament. If you register a design, you will be protecting the
                                        external appearance of the goods.
                                        
                                        Registered Designs are used primarily to protect designs for commercial or
                                        industrial use. Examples are watches, jewellery or furniture. Such designs may
                                        be registered in order to prevent replication.
                                    
 
                                    
                                        When you compose a song or its lyrics; write a story, article or computer
                                        programme; choreograph a dance; produce a video or a film; make a drawing or an
                                        illustration; make any artwork including taking a photograph; only you alone
                                        have the rights to copy, distribute, perform or display your work publicly.
                                        
                                        Unlike the Registration of Trade Marks however, there is no regime for the
                                        registration of copyrights in Singapore. Hence, Copyright protection is mainly
                                        through the common law. You may sue others for a breach of copyright laws if
                                        they reproduce, perform, or copy your work without permission. Hence, like any
                                        other IP asset, Copyright may can be bought and sold or be licensed to others.
                                        
                                        Protection of a copyrighted work depends on the type of work, but is generally
                                        deemed to start from the time of the creation/publication, and lasts for the
                                        life of the author or creator plus another 70 years from the end of the year in
                                        which the author or creator dies.
                                    
 
                                    Hoh Law Corporation can perform the following services in relation to IP:
 
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